Privacy Policy

Last Updated: September 24, 2025

At TrustHappyTpday.com, we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website (TrustHappyToday.com), including any sub-domains, affiliated websites, and mobile applications (collectively, the “Website”), or make purchases of our products and services, including enrollment in our Membership Program. By accessing or using our Website, you consent to the collection, use, and disclosure of your personal information as described in this Privacy Policy. If you do not agree with this Privacy Policy, please do not use our Website or services.

This Privacy Policy is incorporated into and forms part of our Terms of Service, available at TrustHappyToday.com/terms.

1. Information We Collect

We collect information about you in various ways when you interact with our Website or services. This includes information you provide directly and information collected automatically.

1.1. Personal Information

Personal information is data that can be used to identify you as an individual. We may collect the following personal information when you interact with our Website or services:

  • Contact Information: Name, email address, phone number, and shipping/billing address when you place an order, create an account, or contact customer support.
  • Payment Information: Credit card details, billing information, or other payment method data when you make a purchase or enroll in our Membership Program.
  • Account Information: Username, password, and other details if you create an account on our Website.
  • Membership Program Data: Information related to your enrollment in our Membership Program, such as subscription preferences and transaction history.
  • Customer Support Data: Information you provide when you contact us via email (support@trusthappytoday.com), phone ((308) 893-6109), or our online support form (TrustHappyToday.com/support), including inquiries or complaints.

1.2. Non-Personal Information

Non-personal information does not directly identify you as an individual. We may collect the following non-personal information automatically when you visit our Website:

  • Device and Browser Information: IP address, browser type, operating system, device type, and unique device identifiers.
  • Usage Data: Pages visited, time spent on the Website, clickstream data, referring URLs, and other browsing behavior.
  • Cookies and Tracking Technologies: Data collected via cookies, web beacons, pixel tags, and similar technologies to enhance your experience and analyze Website performance. See Section 5 for details on cookies.

1.3. Information from Third Parties

We may receive information about you from third-party sources, such as:

  • Payment Processors: Updated payment information (e.g., new card numbers or expiration dates) from your bank or credit card issuer.
  • Analytics Providers: Aggregated data about user behavior to improve our Website and services.
  • Marketing Partners: Information about your interests or interactions with our advertisements on third-party platforms, consistent with their privacy policies.

2. How We Use Your Information

We use the information we collect for the following purposes:

  • Order Fulfillment: To process, fulfill, and ship your orders, including managing payments and providing order confirmations.
  • Membership Program Management: To administer your Membership Program enrollment, including processing recurring payments, providing access to exclusive deals, and managing subscription preferences.
  • Customer Support: To respond to your inquiries, provide assistance, and resolve issues via email (support@trusthappytoday.com), phone ((308) 893-6109), or our online support form (TrustHappyToday.com/support).
  • Marketing and Communications: To send you promotional emails, newsletters, or offers about our products, services, or Membership Program benefits, where you have consented to receive such communications. You may opt out at any time (see Section 7.2).
  • Website Improvement: To analyze usage patterns, improve Website functionality, and enhance user experience.
  • Security and Fraud Prevention: To protect the security and integrity of our Website, detect and prevent fraud, and ensure compliance with our Terms of Service.
  • Legal Compliance: To comply with applicable laws, regulations, or legal processes, including responding to valid government or law enforcement requests.

3. Disclosure of Your Information

We may share your information with third parties under the following circumstances:

  • Service Providers: We share personal information with trusted third-party service providers who assist us in operating our Website and business, such as payment processors, shipping companies, customer support platforms, and marketing agencies. These providers are contractually obligated to protect your information and use it only for the services they provide to us.
  • Business Transfers: In the event of a merger, acquisition, reorganization, or sale of all or part of our business assets, your personal information may be transferred to the acquiring entity or parties involved, subject to appropriate safeguards.
  • Legal Obligations: We may disclose your personal information to comply with applicable laws, regulations, or legal processes, such as responding to subpoenas, court orders, or government investigations.
  • Protection of Rights: We may share information to protect our rights, property, or safety, or that of our users or third parties, including to prevent fraud or enforce our Terms of Service.

We do not sell, rent, or share your personal information with third parties for their direct marketing purposes. Your trust is important to us, and we are committed to transparency in how we handle your information.

4. Cookies and Tracking Technologies

We use cookies and similar tracking technologies (e.g., web beacons, pixel tags) to enhance your experience, analyze Website performance, and deliver personalized content. Cookies are small data files stored on your device that help us recognize you and remember your preferences.

4.1. Types of Cookies

  • Essential Cookies: Necessary for the Website to function, such as maintaining your session during checkout or Membership Program access.
  • Analytics Cookies: Collect aggregated data about user behavior to improve our Website and services.
  • Marketing Cookies: Enable personalized advertisements and track the effectiveness of our marketing campaigns.

4.2. Managing Cookies

You can manage or disable cookies through your browser settings. However, disabling essential cookies may affect your ability to use certain features of the Website, such as placing orders or accessing the Membership Program. For more information, visit TrustHappyToday.com/cookie-policy or contact us at support@trusthappytoday.com.

5. Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information from unauthorized access, use, or disclosure. These measures include encryption of payment information, secure server connections, and restricted access to personal data. However, no data transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security. You are responsible for maintaining the confidentiality of your account credentials.

6. Third-Party Websites

Our Website may contain links to third-party websites or services, such as payment processors or social media platforms. We are not responsible for the privacy practices or content of these third-party sites. We encourage you to review the privacy policies of any third-party websites you visit.

7. Children’s Privacy

Our Website and services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that a child under 18 has provided us with personal information, we will take steps to delete it promptly. If you believe a child has provided us with their information, please contact us at support@trusthappytoday.com or (308) 893-6109.

8. Your Rights and Choices

You have certain rights regarding your personal information, subject to applicable laws:

  • Access and Correction: You may request access to, update, or correct your personal information by contacting us at support@trusthappytoday.com or (308) 893-6109.
  • Deletion: You may request deletion of your personal information, subject to legal retention requirements (e.g., for tax or audit purposes). Contact us at support@trusthappytoday.com to make a request.
  • Opt-Out of Marketing: You may opt out of promotional emails or newsletters by clicking the “unsubscribe” link in our emails or contacting us at support@trusthappytoday.com. Note that you may still receive transactional emails related to your orders or Membership Program.
  • Membership Program Cancellation: If enrolled in our Membership Program, you can cancel at any time to avoid future charges by contacting us at support@trusthappytoday.com, (308) 893-6109, or through our online support form at TrustHappyToday.com/support, as outlined in our Terms of Service.
  • Do Not Track: Our Website does not currently respond to “Do Not Track” signals from browsers, as there is no uniform standard for such signals. However, you can manage tracking via cookie settings (see Section 4.2).

For residents of California under the CCPA or other jurisdictions with similar laws, you may have additional rights, such as requesting a copy of the personal information we have collected about you or opting out of certain data sharing. To exercise these rights, contact us at support@trusthappytoday.com.

9. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, including to provide our services, comply with legal obligations, resolve disputes, or enforce our agreements. For example:

  • Order and payment information is retained for at least seven years to comply with tax and accounting requirements.
  • Membership Program data is retained for the duration of your subscription and for a reasonable period thereafter to address customer support or legal needs.
  • Non-personal information (e.g., analytics data) may be retained indefinitely in aggregated form.

If you request deletion of your information, we will delete it unless required to retain it for legal or operational purposes.

10. International Data Transfers

If you are located outside the United States, be aware that your personal information may be transferred to, stored, and processed in the United States, where our servers and operations are located. By using our Website or services, you consent to this transfer. We take steps to ensure that your information is protected in accordance with this Privacy Policy, regardless of where it is processed.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or operational needs. Any changes will be effective upon posting the revised Privacy Policy on our Website at TrustHappyToday.com/privacy. We will notify you of material changes via email or a prominent notice on the Website, where required by law. Your continued use of our Website or services after such changes constitutes your acceptance of the revised Privacy Policy.

12. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our handling of your personal information, please contact us at:

  • Email: support@trusthappytoday.com
  • Phone: (308) 893-6109 (available 9 AM - 5 PM EST)
  • Online Support: TrustHappyToday.com/support
  • Mailing Address:
    30 N. Gould Street